How To Take Advantage of Christmas Sales – Day 4

Advent Calendar Day 4Since we’re in the Holiday spirit, we have decided to offer you an Ebook Marketing Advent Calendar, where we will post daily tips on how to maximize your digital book sales in this season of e-reader and tablet gifting. Join us for a new one every day!

Day #4 Tip – Create separate cover art for your ebooks
You create cover art for the print editions of your books. The art is inviting, dynamic, spectacular… and designed for a physical item about ten inches high in mind. Unless you put some thought into it, chances are your book covers won’t be as enticing once transferred over to digital displays, where your cover art can be rendered at only a few inches in height, and oftentimes viewed on very small screens, sometimes in very low resolution.

Consider re-designing the cover art for your digital editions to ensure your ebook’s art is clear and vivid across all platforms. It’s an excellent way to improve your visibility!


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